Fast Food Fuss
Look also at another titles of the same interest e.g;
- The McDonaldization of Society written by George Ritzer and
- Happy Meal by Steven A Shaw
... (I'm not sure about Shaw's writing ... article? paper? don't have clue yet!)
The McDonaldization of Society 9th Edition
Very well-written with the undergraduate student in mind. Students through the 90s sent Ritzer emails complimenting him on the book. Even more timely than ever, the new edition will take into account globalization issues post 9/11.
McDonaldization The Reader
McDonaldization - The Reader is a great companion book with the articles on the McDonaldization idea that Ritzer first came up with in the idea.
.. The latter argues Fast Food Nation on
- - why people continue to enjoy fast food ?
- - why it continues to taste good ?
Shaw appears to be a fast food consumer. He believes that fast food is fairly harmless and satisfies many simple human cravings.
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