Books on McDonalds
There were many books have been written touching so many things about McD. This is one of them ..
The Sign of the Burger
240 pp; 5.5x8.25; paper: $19.95, Apr 02
About the author -
Joe L. Kincheloe is Professor of Education at Brooklyn College,
and is co-editor, most recently,
of Kinderculture: The Corporate Construction of Childhood.
Contents
Introduction
1. Why McDonald's?
2. Hugging McDonald's
3. McDonald's as a Postmodern Phenomenon
4. McDonald's as Cultural Pedagogy
5. Winning Consent for Capital
6. The Struggle for the Sign of the Burger
References
Index
Introduction
1. Why McDonald's?
2. Hugging McDonald's
3. McDonald's as a Postmodern Phenomenon
4. McDonald's as Cultural Pedagogy
5. Winning Consent for Capital
6. The Struggle for the Sign of the Burger
References
Index
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posted by geopractice @ 11:24 PM
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